- Why B2B Brands Outsource Content Strategy
- The Top 10 Content Strategy Outsourcing Companies
- 1. 1840 & Company
- 2. Growfusely
- 3. Powered by Search
- 4. Animalz
- 5. Optimist
- 6. Beam Content
- 7. Codeless
- 8. The Content Studio
- 9. Flying Cat Marketing
- 10. Grow and Convert
- How to Choose the Right Content Strategy Partner
- Actionable Tips for Outsourcing Content Strategy
- Key Takeaways
Content is the backbone of B2B marketing. When brands want to scale, reach new markets, or sharpen their message, outsourcing content strategy can be a smart move. But with so many agencies out there, finding the right partner can feel overwhelming. This guide breaks down the top 10 content strategy outsourcing companies for B2B brands, highlighting what makes each one unique and how they help businesses grow.

Why B2B Brands Outsource Content Strategy
B2B marketing is competitive. Buyers expect high-quality, relevant content at every stage of their journey. Outsourcing content strategy allows brands to:
- Tap into specialized expertise
- Scale content production quickly
- Focus internal resources on core business activities
- Access the latest tools and analytics
- Reach global audiences with localized messaging
The right agency doesn’t just write blog posts. They help shape your brand’s voice, drive qualified leads, and support long-term growth.
The Top 10 Content Strategy Outsourcing Companies
1. 1840 & Company
What Makes Them Unique:
1840 & Company stands out for its global reach and flexible approach to outsourcing of remote marketing teams. With access to a vast network of vetted marketing professionals, they help B2B brands build remote teams tailored to specific needs. 1840 & Company helps businesses streamline their hiring process, making it easy to find the right content strategists, writers, and marketers quickly and cheaply. In addition to marketing teams, clients can also hire a wide variety of remote roles with them, making them a convenient outsourcing partner.
Key Strengths:
- Global talent pool and local hiring options
- AI-powered sourcing for faster, smarter team building
- End-to-end support: from strategy to execution
- Compliance, payroll, and operations handled in over 150 countries
- Trusted by brands like Homelight, Carve Financial, Bluestone Lane, and Ooma
Ideal For:
B2B brands seeking a partner that can scale globally, reduce costs, and maintain high-quality content output without the headaches of international hiring.
2. Growfusely
What Makes Them Unique:
Growfusely specializes in content strategy for tech enterprises and SaaS brands. Their approach blends SEO, content development, and digital PR to boost organic growth and brand authority.
Key Strengths:
- Deep expertise in SaaS and technology sectors
- Strong focus on content distribution and link building
- Technical SEO and analytics integrated into every project
- Notable clients include Wix, JetOctopus, and DealHub
Ideal For:
Tech companies and SaaS brands looking for a partner with proven results in organic growth and authority building.
3. Powered by Search
What Makes Them Unique:
Powered by Search helps established SaaS and tech companies generate demand through a mix of content marketing, SEO, paid search, and account-based marketing (ABM).
Key Strengths:
- Full-funnel demand generation strategies
- Integration of SEO, paid search, and PR
- Data-driven approach for measurable ROI
- Clients include VMware, Varonis, and Fortra
Ideal For:
SaaS and tech brands ready to accelerate growth with a holistic marketing strategy.
4. Animalz
What Makes Them Unique:
Animalz is known for high-quality thought leadership and SEO consulting for VC firms, global enterprises, and B2B SaaS companies.
Key Strengths:
- Focus on long-form, authoritative content
- Product marketing expertise
- Link building and thought leadership campaigns
- Worked with SimpleLegal, SupportLogic, and Exer Health
Ideal For:
Brands aiming to establish themselves as industry leaders through deep, insightful content.
5. Optimist
What Makes Them Unique:
Optimist partners with tech startups and large enterprises to build brand authority and generate demand through content.
Key Strengths:
- Flexible, scalable workflows
- Emphasis on brand and thought leadership
- SEO and content writing under one roof
- Clients include HelloSign, Kubera, and Submittable
Ideal For:
Startups and enterprises seeking a partner that adapts to changing needs and scales content production smoothly.
6. Beam Content
What Makes Them Unique:
Beam Content provides a blend of content strategy, creation, and design services, with a strong focus on emerging SaaS brands and large corporations.
Key Strengths:
- Strategy and creation combined with design expertise
- SEO consultation for better search visibility
- Notable clients: Typeform and Dooly
Ideal For:
Brands wanting visually engaging, SEO-friendly content that stands out.
7. Codeless
What Makes Them Unique:
Codeless is the go-to agency for brands needing high-quality, long-form content at scale. Their process-driven approach ensures consistency and results.
Key Strengths:
- Authority-building long-form content
- Strategy development and SEO optimization
- Trusted by Monday.com, Freshworks, and Podia
Ideal For:
Brands that need to scale content production without sacrificing quality.
8. The Content Studio
What Makes Them Unique:
The Content Studio helps rapidly growing SaaS startups and enterprises with content audits, competitor analysis, and content creation.
Key Strengths:
- Comprehensive content audits
- SEO and competitor research
- Content creation tailored to business goals
- Clients include Shopify, Intuit QuickBooks, and Thinkific
Ideal For:
SaaS companies wanting to refine their strategy and outpace competitors.
9. Flying Cat Marketing
What Makes Them Unique:
Flying Cat Marketing specializes in international and technical SEO for global B2B brands, with a focus on multilingual content.
Key Strengths:
- Multilingual SEO and content creation
- Programmatic SEO and link building
- Global reach and expertise
- Clients: ActiveCampaign, Operto, and Mixmax
Ideal For:
Brands expanding into new markets or needing SEO in multiple languages.
10. Grow and Convert
What Makes Them Unique:
Grow and Convert focuses on content marketing that drives leads and conversions for tech and digital brands.
Key Strengths:
- Conversion-focused content strategy
- Promotion and distribution to maximize reach
- Conversion optimization expertise
- Clients include Patreon, Smartlook, and Codementor
Ideal For:
Brands that want content to directly support lead generation and sales.
How to Choose the Right Content Strategy Partner
Selecting the right agency depends on your brand’s goals, industry, and growth stage. Here are a few tips to guide the decision:
- Industry Experience: Agencies like Animalz and Flying Cat Marketing bring deep expertise in SaaS and international SEO.
- Scalability: Codeless and Optimist offer workflows that grow with your business.
- Channel Focus: Powered by Search integrates SEO with demand generation and paid search for a full-funnel approach.
- Global Reach: 1840 & Company and Flying Cat Marketing provide solutions for brands looking to expand internationally.
Actionable Tips for Outsourcing Content Strategy
- Define Clear Goals: Know what you want to achieve—brand awareness, lead generation, or thought leadership.
- Ask for Case Studies: Review past work and client testimonials to gauge fit.
- Clarify Communication: Ensure your partner provides regular updates and clear reporting.
- Start Small: Begin with a pilot project to test the relationship before scaling up.
- Measure Results: Use analytics to track content performance and adjust strategy as needed.
Key Takeaways
Outsourcing content strategy can be a game-changer for B2B brands. The right agency brings expertise, fresh ideas, and the ability to scale. Whether you need global reach, technical SEO, or conversion-focused content, the companies listed above offer proven solutions for B2B success. By partnering with a trusted agency, brands can focus on what they do best—while their content works hard to attract, engage, and convert the right audience.