ContentBASE Blog - Latest Posts

According to a recent survey , there are approximately 340,000 certified personal trainers in the U.S in 2021. And this number has increased by approximately 21.5% from 2012. While this reflects healthy growth in the number of available opportunities, it also shows that the competition is increasing every day.

If you are a personal trainer or a fitness coach looking for ways of growing your fitness business, then social media marketing may be the answer. Social media marketing is an extremely powerful way of marketing your fitness business – especially in today’s digital age. And you need good ideas to get started.

Whether you are starting your bodybuilding journey or you are a competitive bodybuilder, Instagram provides a great platform to share your journey, inspire others, and share tips with your followers. Leveraging this highly popular platform will help to increase your exposure to your fitness Instagram account and grow your followers. And one of the most effective ways of accomplishing that is by using bodybuilding Instagram hashtags.

Continually improving your knowledge is an integral part of running a successful fitness business. And one of the best ways of acquiring and improving your knowledge in fitness entrepreneurship is by reading a book. But, with thousands of books out there for fitness entrepreneurs, whether it be gym owners or personal trainers , creating a list of the best books on fitness businesses can be an overwhelming affair – especially if you are not an avid reader.

If you have been practicing yoga for a while and you would like to share your passion with others, then starting a yoga business should be your next step. As a yoga studio owner, you will have an opportunity to teach others about this ancient practice, while earning a living doing something that you love. But like any other business, starting a yoga business or launching your own yoga studio is a huge task.

Instagram remains one of the most popular social media marketing platforms for health and wellness products and services. However, it’s also highly competitive since almost everyone has started using this platform. And a simple search on Instagram will show you that.

According to the Personal Trainer Development Center , senior citizens are among the fastest-growing demographic of personal training clients. This demographic is well educated, affluent, and increasingly looking for personal trainers who can effectively and safely improve their fitness and health. Simply put, personal training older clients can help your fitness business to thrive.

As a health and wellness professional, it’s your duty to guide your clients and ensure they achieve their health and wellness goals. But to achieve that, you will need some background information about their current health and physical condition. This is part of the welcoming process .

Whether you are a personal trainer, a group fitness coach, or a nutritionist, it’s your job to make people become healthy and feel strong. And, your resume should be healthy. Without a strong or solid resume, you will struggle to convince personal training clients and gyms that you are a qualified personal trainer who can help people achieve their fitness goals through challenging them .

One of the most effective ways of attracting and retaining your personal training clients is through top-notch customer service. And one way of achieving that is by giving them gifts (or even a whole basket full of them!), during holidays, special events or when they join your personal training classes. But, with so many personal training gift ideas out there, what should you get your personal training clients?

We all need to blow of some steam every now and then. That’s why it’s good to regularly hit the gym. There aren’t many things that beat the feeling of (exhausted) satisfaction that comes from completing a full-on workout in which you’ve pushed yourself to the edge.

If you want to succeed as an influencer in the highly competitive world of beauty, or if you are otherwise active in the world of beauty, body and mind,  you need to make sure that you are visible. Not only that, but you must be absolutely gorgeous. Your social media presence must be inspiring.

If you want to succeed in the world of healthy living, fitness, sports, food and nutrition, you need to be visible. It goes without saying that social media plays a very important role. If the omnipresence of online fit–girls isn’t sufficient to convince you of the importance of social media to motivate people to hit the gym, then perhaps old fashioned numbers will convince you that, yes, you too, need to establish a strong presence online.

Are you running a beauty and health business but struggling with what to post on your social media platform? Well, today is your lucky day. This article has been entirely crafted with the goal of providing you with a few simple techniques to make your business successful.

It’s no news that social media has transformed into more than just a place to share life’s intriguing moments. Whether you will embrace it or not, it is now part of our offline life and this includes activities like businesses. It has become a crucial marketing strategy with a huge amount of audience to seek their attention.

If there is one task that is considered toughest when it comes to marketing among the marketers, it’s generating the relevant amount of content for your social media profiles. After all, it is a combination of quality and quantity in product/brand marketing through social media. The majority  of brands have to post no less than three times a week on every social media platform and not more than one post per day to maintain user engagement.

Back in the days, a business's only worry was a single image for their website. And this was basically their one and only banner on the web. This day and age, not only does every business have its own website, but also multiple social media profiles.

In an ever changing world that is becoming faster and faster, a business owner cannot afford to skip on the background designs of his/her online promotional designs. Whether it be your social media header , your brand logo, or your profile photo… everything needs to be spic & span and super professional. You've only got one shot at making your first impression.

It's time to leave behind some of the old and traditional color schemes, while embracing new and trendy designs. There are certain, timeless color combinations, that are just too good to pass up on. When it's time to craft your brand's visual identity, the color scheme is one of the first things that a designer has to make a decision on.

Instagram has become a powerhouse of business advertisements. With billions of active users, it has fueled endless brands in the course of time. With millions of daily users, it has surpassed Snapchat, its biggest competitor.